Platform migrations terrify most retailers because they’ve seen it go wrong - SEO rankings lost, customer data corrupted, downtime during peak. We’ve migrated dozens of commerce platforms without any of those outcomes.
SEO ranking drops
Data loss incidents
Unplanned downtime
The most common migration we handle. Full data migration (products, customers, orders, reviews), custom module rewrite to M2 standards, extension audit and replacement, and theme rebuild. Zero core hacks on the new installation.
Moving from Magento’s complexity to Shopify’s operational simplicity - with all the custom logic you need preserved via Shopify apps and APIs. Full catalogue, customer, and order history migration with redirect mapping.
Strangler-fig migrations that replace your legacy platform incrementally - new Next.js frontend launched in parallel, traffic migrated page-type by page-type, with zero operational disruption throughout.
Full URL audit, 301 redirect map, canonical tag review, structured data migration, and sitemap update. We track organic rankings before, during, and after migration - and fix anything that moves in the wrong direction.
Product data, customer records, order history, reviews, and wishlists - all migrated with a reconciliation process that compares source and destination record counts and flags any discrepancies before go-live.
Every migration is followed by a 30-day post-launch optimisation sprint - performance hardening, Core Web Vitals, and AI personalisation layer deployment on the new platform.
Full inventory of data, custom code, third-party integrations, SEO profile, and traffic patterns. Output: migration complexity score, risk register, and timeline estimate.
New platform built alongside your live site - not instead of it. You continue trading while we build and test on real data.
All data migrated to staging environment first, with automated reconciliation scripts that compare every record count and flag discrepancies. Migration only proceeds to production when reconciliation passes.
Full user acceptance testing on staging, load tested to 3× peak volume, and SEO audit against the live site. Go-live checklist must be 100% green before DNS change.
DNS cutover outside peak hours, monitoring active, and rollback procedure documented and tested. 48-hour hypercare period with on-call engineer post-launch.
Output: Live new platform, old platform on standby for 30 daysOptimized a U.S. WooCommerce store's performance, conversion funnel, and customer retention through custom PHP development, speed optimization, and UX improvements - delivering measurable growth across all key metrics.
Read full case studyWe don’t consider a migration complete until ranking monitoring shows no negative SEO movement for 30 days post-launch and data reconciliation has been verified. Both are contractual deliverables.
Tell us about your current platform and where you want to go. We’ll assess migration complexity and tell you honestly what’s involved.
Plan my migrationFirst conversation is always with a senior commerce architect - not a sales team. We’ll give you an honest assessment and a scoped proposal.
NDA available before any conversation - countersigned within 24 hours.